Sales, marketing and commerce

Sales engagement and automation

Tools for sales outreach, engagement sequences, and sales workflow automation

Sales engagement and automation is growing faster than its peers in business software (1.2× the typical product there). The fastest product is Lemlist, up 1.3×. 38 products measured, as of Oct 10, 2026.

How we measure

Where it grows against its peers

  • Business software7 products1.17×
  • Workplace add-ons6 products1.00×
  • Browser extensions8 products1.00×

The line marks 1×: the typical product in that place.

Fastest products

  1. 1LemlistBusiness software1.3×
  2. 2CargoBusiness software1.2×
  3. 3GongBusiness software1.2×
  4. 4UnifyBusiness software1.2×
  5. 5sales-enablementAgent skills1.1×
  6. 6cold-emailAgent skills1.1×
  7. 7post-purchase-upsell-flowAgent skills1.1×

Sales engagement and automation: quick answers

Yes. Products in sales engagement and automation are growing faster than their peers in business software, most of all in business software (1.2× the typical product).

More in Sales, marketing and commerce

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