Vela Breakout
heygen.com

HeyGen: flat or shrinking on every measure we measure.

Spend momentum21.9% → 22.2% · 3moFaster than 66% of software vendors
ShrinkingBreaking out
Developer adoption273k → 286k · 30dFaster than 52% of companies with packages
ShrinkingBreaking out

Also present, no growth measured yet: Web reach.

Spend momentum, 3 months
1.01×
signals rising
0 of 2
measured as of
2026-09
Spend momentum · HeyGenKhaki: 4 software vendors of a similar size
10.0%20.0%Jul 24Mar 25Dec 25Sep 26similar peersHeyGen22.2%

Rising beside it

The fastest of its peers, at least as big as the median.

Civo LimitedFaster than 98% of software vendors
Fireworks AIFaster than 97% of software vendors
GrataFaster than 97% of software vendors
Measured, not estimated · snapshot 2026-10-02 · Growth is shown only where the starting size is big enough to mean something.